Plaza is a small, experimental arm of VSCO. Wayne Wu and I are imagining a new decentralized space for creators and the future of visual research, creation, and exchange (economy) within a collective context.
We build experimental projects with the goal of helping creators collaborate and own their value chain. Currently in closed beta.
2021 — Present
The Plaza website acts as a repository of interesting research and in-progress projects.
UI study on color grading for videos.
A VSCO thing.
Concept for sequencing content in a collaborative environment.
Making things, together.
A "fetching" feature, as part of a research tool.
Concept for a "Field Guide" Map combining location data and imagery.
Greg Lutze is a mixed-race Asian American founder, advisor and artist.